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Watched|Greg Isenberg

Paperclip: Hire AI Agents Like Employees

Greg Isenberg gives a live demo of Paperclip – a platform where you can 'hire' AI agents for specific tasks like real freelancers. Great concept, but the token consumption is brutal.

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Video recap at a glance

Greg Isenberg demonstrates Paperclip in a live demo – a platform that wants to fundamentally rethink how we work with AI agents. Instead of writing prompts, you 'hire' specialized agents that autonomously handle tasks: research, content creation, data analysis, code. The interface is deliberately designed to resemble HR software. The concept is compelling, but the execution shows clear weaknesses – especially in token management.

Key Takeaways

  • -Paperclip treats AI agents like freelancers: describe the task, select an agent, get the result
  • -Specialized agents for research, writing, code, data – each with their own 'skill set'
  • -The UI is deliberately HR-oriented to lower the barrier to using AI
  • -Massive token consumption: even simple tasks burn disproportionately many tokens
  • -Orchestrating multiple agents simultaneously is possible, but also multiplies costs
  • -Interesting for teams with large budgets – currently hard to scale for individuals

My Thoughts

"The idea is strong and the UX approach is original. But the token consumption is a real problem for everyday use. Until that's solved, Paperclip remains an expensive experiment. I'll keep watching it – with Claude 5, the cost-benefit ratio could improve significantly."

Bunyamin Safa Kuscu

Bunyamin Safa Kuscu

Safa The Dev